The World Travel Awards is an international benchmark for excellence in the travel and hospitality industry. The region’s leading travel organizations have been nominated to win “a travel industry Oscar” and this year witnessed the fiercest competition in the awards history, where nominations increased by 50% and voting jumped to 200%. Celebrating and recognizing the best in the travel, tourism and hospitality business for the last 17 years, the World Travel Awards is one of the most sought after honors in the industry. Hailed as the ‘Oscars of the travel industry’ by the Wall Street Journal, the World Travel Awards hosts six regional ceremonies around the world. The awards are determined by a polling process that invites votes from over 170,000 travel, tourism and hospitality professionals worldwide. This year around 80,000 voters participated in selecting winners for the Middle East’s best airlines, hotels, tourist attractions, destinations, tourist board amongst others. Continuously aiming to be the best in class in all that it does for and in the community, Safar Travel & Tourism has raised the standards for other travel agencies in the region by quality excellence and customer-centric strategies. “it’s one of our most precious awards ” commented Mr. Mohammed Amiri – General Manager of Safar Travel, it’s a true translation to our commitment to support the UAE national carrier and to contribute to Abu Dhabi’s development specially in the Aviation and Travel & Tourism industry . Mr. Amiri who was outstation called Mr. Raymond Koraban –Etihad Airways regional general manager- and highly appreciated the carrier’s appreciation and assured him that, the Commitment of SAFAR TRAVEL towards Etihad airways will continue and grow through the years. “This award is a tribute to each of Safar’s IT and web administration employees for without their efforts and perseverance, we would not have reached this far. Safar.ae is the first fully automated travel website in the Middle East. The site allows you access to 1000’s of products which you can book and pay for with a credit card online. This is the only site of its kind with access to global flights, hotels, cars and attractions – all at the click of your mouse! safar enhances our business travel services by allowing our clients the freedom to book with Safar wherever they are in the world, whenever. Secure in the knowledge that they are accessing a Safar service and which also allows cost reductions of up to 15% for simple transactions.” praised Mr. Mohammed Amiri during his speech at the awards ceremony. “Our goal is to continue reaching for excellence through continuously enhancing our online presence & customer relationship management system and expanding our services all over the world through the world web.” Mr. Ismail Juha, Safar Travel Sales Manager, was the proud receiver of the Award, and he thanked and appreciated the efforts of every each individual in Safar Travel for their efforts and hard work, and appreciated Etihad Airways Sales team and agent support team for their endless support and cooperation. “We are honored to win such a highly acclaimed award as leaders in business travel services in the Middle East for the second year. In Safar, our mission is to deliver superior services with a passion to exceed all expectations, which I am proud to say we have consistently achieved since our establishment. Earning four awards from the World Travel Awards Oscars in two years confirms our position in Abu Dhabi Travel and the Middle Eastern region as a whole.